Advertise with EazyBuild: who you'd reach
The audience on WaVES: Nigerian property developers, realtors, JV landowners, and the students and corpers training to become them.
Advertising on EazyBuild puts a brand in front of Nigerian property developers, realtors, and landowners while they're actively working a real project through WaVES, checking build cost, running a risk assessment, or modelling a joint venture, not browsing passively. The same surfaces reach verified students and NYSC corpers preparing to enter the industry, and the marketers who refer people into it. Placements sit alongside genuine decision-making moments: a cost breakdown, a risk score, a feasibility verdict, rather than competing for attention on a feed.
WaVES isn't a content feed people scroll, it's a working tool people open when they have a real Nigerian development decision in front of them: a plot to evaluate, a JV to structure, a build to cost out. That's the audience an ad on EazyBuild reaches, mid-decision, not mid-scroll.
Who's on the platform
- Developers and realtors running the Risk Assessment and Property Viability engines on live projects.
- Landowners and developers structuring a joint venture, comparing funding routes.
- Verified students and NYSC corpers, the next generation of the same audience, working through the same engines during their free access year.
- EazyBuild marketers, who are already active in Nigerian real estate and proptech circles.
Why placement context matters here
An ad next to a Feasibility Summary or a Risk Assessment result is reaching someone who has just put real numbers into a real decision, that's a different kind of attention than a generic banner slot. Relevant categories: construction materials and suppliers, contractors and quantity surveyors, mortgage and construction finance, legal and title verification services, proptech and real estate tooling.
See where your brand would actually sit
Tell the team a bit about what you're advertising and they'll walk you through placements, formats, and current availability.
Talk to the team about advertisingQuestions people also ask
Who actually sees ads on EazyBuild?
Nigerian property developers, realtors, and landowners actively using the Risk Assessment and Property Viability engines, plus verified students, NYSC corpers, and the marketer network.
Is this the same audience as the app.eazybuild.ng product or the marketing site?
Both, ad placements can sit on the marketing site (eazybuild.ng) and inside the WaVES app itself, depending on the package, contact the team for specifics.
Do you accept ads from any industry?
Placements are reviewed for fit, construction, finance, legal, and proptech brands relevant to a Nigerian property decision are the strongest fit.
Hit a confusing step, or something missing? Tell us.